This season, the Cubs will debut a new twist on an old tradition. After each Cubs win at Wrigley Field, the team will keep the Wintrust “W” lit above the new video board once the ballpark lights turn off.
Though the left-field video board is definitely new, the concept of keeping a blue light shining after Cubs wins is not. During the major renovation of 1937, when the team constructed the modern-style bleachers and scoreboard and planted the ivy, the idea came about to install two lights atop the scoreboard along with the W and L flags. That way, commuters on the El would still be able to tell if the Cubs won or lost even after it got dark and it was no longer possible to see the flags.
The Cubs installed a blue light on the third-base side of the scoreboard to be lit following wins and a white light on first-base side for losses. More than 75 years later, those lights were still being used.
To continue to preserve this history while utilizing Wrigley Field’s newest assets to their best effect, the Cubs will have a new tradition following Cubs wins. Long after “Go, Cubs, Go” has finished playing and the crowds have poured back out into Wrigleyville, the blue W in the Wintrust logo atop the video board will keep fans and commuters posted on the fate of their beloved Cubs. Watch for it all season at the Friendly Confines.